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ASC

American Society of Cinematographers Clubhouse

fghn

American  Society of Cinematographers Clubhouse

The land in Hollywood upon which the American Society of Cinematographer’s Clubhouse now stands was originally part ofthe old Spanish Grant known as Rancho La Brea. In the year 1887, Horace H. Wilcox, and his wife, Daeida, purchased120acres at the corner of Prospect Ave. and Cahuenga.  It was Daeida who is responsible for naming Hollywood.

Finally E. C. Hurd, a wealthy miner, came from Colorado and bought acreage at the corner of Wilcox and Hollywood Blvd. H. J. Whitley bought the old Hurd place in 1900 and laid out...