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Hollywood Radio

Early Hollywood Radio

KNX

Hollywood Radio

The only rival movies had in the in the ways of mass entertainment was radio, which by the 1930s, had come a long way from its crystal set beginnings.  Hollywood acquired its first three radio stations in 1922; KNX, KHJ and KFI, all marked by unreliable equipment and uncertain programming.

KNX

KNX began mainly as a promotion for the Los Angeles Express, when promotion manager, Guy C. Earl gave away 1000 crystal sets in a circulation campaign.  In tow years, KNX was broadcasting of a regular schedule from a Studebaker Sales Building at 6116 Hollywood Blvd. Earl brought the hustler’s promotion expertise to KNX. He provoked feuds with other radio stations and newspapers to gain publicity, sold advertising time to whoever wanted it,...