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Santa Claus Lane Parade

Hollywood Christmas Lane Parade

Hollywood Christmas Lane Parade Photos

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First Hollywood Christmas Lane Parade

In 1924, the retail merchants Bureau, a division of the chamber of commerce, instituted a campaign for increasing the Christmas business of the merchants on Hollywood Boulevard. Street decorations consisted of imitation fireplace chimneys, were placed on prominent corners. In addition, large papier-mâché Santa Claus heads, about 4 feet in length, and real Christmas trees were mounted on ornamental light standards. This decoration was varied with bunting and overhead Christmas lights hung over the street. For years the property owners, headed by Col. Harry M Baine, and the merchants through the retail merchants Bureau,...

Santa Claus Lane Parade History and Photos

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Santa Claus Lane Parade

The chamber’s oldest and certainly most popular activity is the Santa Claus Lane Parade. In 1924, the retail merchant’s bureau, a division of the Chamber of Commerce, instituted a campaign for increasing the Christmas business for the merchants on Hollywood Boulevard. Street decorations, consisting of imitation fireplace chimneys, were placed on prominent corners. In addition, large papier-mâché Santa Claus heads, about 4 feet in length, and real Christmas trees were mounted on the ornamental light standards. This decoration was varied and bunting and overhead Christmas lights hung over the street. Thus, the name Santa Claus Lane was formally adopted. For years...

SANATA CLAUS LANE PARADE

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The Hollywood Christmas Parade, formerly the Santa Claus Lane Parade, is an annual parade that takes place on the weekend after Thanksgiving in Hollywood. The parade's 3.5-mile route follows Hollywood Blvd. and features various celebrities among its participants.

The Hollywood Chamber of Commerce created th parade in 1928 to boost shopping. Originally called the Santa Claus Lane Parade, the inaugural event featured only Santa Claus and the actress Jeanette Loff being driven in a sleigh (on wheels) being pulled by two reindeer. .

The parade continued to grow in scale with the help of local businesses and the community. In 1931 Santa Claus rode a truck-pulled float instead of the reindeer-pulled carriage of previous...